Building a Backlinking Strategy: A Plan for SEO Success
Monday
Sep 21, 2009
I get asked here all the time why I am so successful at getting my sites into the Top 3 listings on Google for their chosen keywords. I use most of the Software that I Review and often get asked how I use each one in my overall Backlinking Strategy for SEO. I thought I would provide you all with the basic plan of action I use for succeeding with all of my sites.
1. Keywords
Your keyword selection is the most important thing you have to figure out. I spend more time in keyword research than I do in deciding where I am going to promote my sites. I use Market Samurai almost exclusively when I am researching keywords, but you can get the exact same information through the Google External Keyword Tool for Free.
For example, if I am working on a site that is in the Weight Loss niche, I first do a base search on Weight Loss. What you find is that there is way too much competition in the Weight Loss niche to try to compete for the base keywords themselves, so I focus on keywords that are low competion that still bring in a decent number of searches per month. I like my keywords to have a minimum of 1000 searches per month. I then choose 4 that relate closely to my target site. For example: simply weight loss, slimming weight loss, fastest weight loss, and best weight loss programs.
Now that I have my keywords, I place each one in the Google Search tool again and see all of the related keywords that go with them. I now create my website pages, reviews, articles, and social bookmarking blurbs. All of these either have the keywords in them and they have the related keywords. I like to have a 2-3% keyword density for all of the base keywords I use on each page. You can check this at KeywordDensity.com. Don’t answer the question to your overall subject in your offsite promotional articles. Use the articles to push visitors to the answer to their questions or where they can get more information on your main site.
2. Article Spinning
I now take all of the articles that I wrote and I spin them with the Mass Article Creator (from Mass Aricle Control) and the Magic Article Rewriter. I like the Mass Article Creator to setup my articles for submission through the Unique Article Wizard (UAW). It formats my articles and spins my phrases and sentences perfectly for UAW. This is not the only way to do this this is just my way. I then use the Magic Article ReWriter to prep my articles for SENuke (my SEO Backlink software tool). The Magic Article ReWriter will format my articles exactly the way SENuke wants them (it will format your spun article with the {|} formatting required in the SENuke spinner. Yes, SENuke has a Rewriter, but I don’t think it is the strong suit of SENuke, so I use better tools becauseI can afford to.
Once this is all done and prepped, I get ready for my initial submission processes.
3. Unique Article Wizard & Social Bookmarking
I now submit a few of my site’s pages, to include the Home Page, to about 20 of the Top Social Bookmarking sites. I pay particular attention to Digg, StumbleUpon, Mixx, Reddit, and I also push the URL’s through Twitter on my main account. Usually, this alone will have my site indexed in Google, sometimes within a few hours if I am submitting a blog or about 48-72 hours for an HTML/ PHP site. This is all done using all of the Keyword Phrases I developed in Step 1, each used with a different URL where the keyword is the most applicable to your Page’s content.
I have by now created a minimum of one article for each keyword phrase. I have 4 spun copies of each article built specificlly for the Unique Article Wizard. Each set of articles for each keyword is used for one submission in UAW. Once I complete the submission process for all of my articles, I can now expect to push the specific keyword anchor text I created to over 1000 sites with just this method. I use the spin feature in UAW to ensure I cycle through my 4 keyword anchor text phrases across each article, so I spread all of the keywords across all of the articles. If the site wasn’t indexed by Google before, with this step I am almost definitely in after 1 or 2 days. The UAW submissions will actually grow your backlinks over time and not all at once. This is one of the bigger benefits of using UAW as opposed to a traditional Article Submission service.
Here is the key though: I do not link to the home page of my site with the Keyword Anchor Text at all through the UAW process. I link to pages within my site in order to build strength within my site and not just drive traffic to my home page. For this to work, you have to ensure that you link all of your pages within your sites together, preferrably with a Silo type structure. Additional random linking also helps, like if you use the Simple tags Plugin for Wordpress sites, which will link your blog posts together with tag links randomly.
4. Wait a week or so.
Yes, I wait. I don’t want to saturate Google with Backinks right off the bat. I will submit Articles to EzineArticles and GoArticles during this time, but that is about it. These 2 Article Directories can be submitted to through SEnuke too, but I usually submit to them individually. They are powerhouse article directories which will bring in a ton of traffic if you do things right. Focus on your main keywords for these sites. If you need to use your home page for these sites due to your site having limited content, these are the directories that will maximize your link building efforts. These Article Directories should receive your best Articles outside of your site’s actual content. If you follow up with additional submissions later, focus on articles with content just over the minimum in order to push traffic to your site.
5. SENuke
SENuke is my Primary Tool for High PR SEO Backlink Building. I now load up my SENuke specific articles and get to promoting through all of the Web 2.0 sites and Article Directories that SENuke offers. I do not submit to EzineArticles and GoArticles as I already did that in my previous step. I have at least 5 articles setup for each keyword phrase at this point from my article spinning session I talked about in Step 2. In SENuke I have created 5 profiles for this specific niche already, so now I will submit one article through each Profile with a separate keyword focus for each. I do the same with the Social Bookmarking section of SENuke and the High PR Profile submission section. This entire process usually takes me about a week or two. I don’t rush it and to be honest, even with the automation of SENuke, it takes awhile and I am usually working on other sites and projects while this is being done. It is important when you create Projects like this, that you Plan accordingly. Project Management is key so you can keep this going for multiple projects at the same time. If you haven’t used SENuke, or want more information on SENuke, you can see my Review which has Video on how to use it and it’s capabilities here.
I only just started using this a month or so ago. The great thing about this software is it allows you to use WPMU, Blogger, Pligg, and Tumblr to maximize backlinking. I think I have added about 40,000 backlinks to all of my sites together using this software over the last month. It doesn’t have the site range you may want, but it is a great compliment to SENuke. It doesn’t always work great (updates are constant), but when it does, it is fantastic. I use some of the same articles I have already spun from Mass Article Creator for this and it works great. I have been using this constantly for all of my sites, so I don’t have a good timeline for it’s use, but for any type of SEO promotion work you do, SPAM is not an option. You have to be smart, More is not always better. If you have a huge spike in backlinks over a few days for one site, you will see your rank climb and then suddenly fall. Google is always watching. For more information on what Link Farm Evolution can do, see my video review here.
7. Directory Submissions
By now about a month has gone by. I now like to move on to other things in order to not focus on just one or two sites. I now look at submitting my sites to a bunch of High PR SEO Friendly Web Directories. I do this through Directory Maximizer which allows me to space out my submissions over several weeks and I can choose 4 or 5 Keyword (Title) Variations and Descriptions and they do the submitting for me for a small $0.14 per directory fee. This isn’t the only option for Directory Submissions. The Warrior Forum provides great Special Offers for Directory Submissions from time to time. Directory Maximizer is very convenient to use and it works very well.
8. Social Bookmarking and High PR Links
I now also use a Social Bookmarking service I purchase through the Warrior Forum Special Offer section and I also use a High PR link building service from Angela Edwards there as well which gives me 30 links per month. Both services cost me about $100 total each month for each set of keywords I promote. Like I said before, I do it because I can afford to. Having them do it saves me time and money so I can focus on other aspects of my business. In fact, I normally don’t even write most of my own articles anymore, but I do still do all of my own Article Spinning.
Last Step: Use Analytics, Stats, and Do it Again
Now it is time to evaluate what you have done, which you should be doing from the start actually. Keep track of your stats and see what is working and what isn’t. Make changes, add new keywords, promote new links in your site, etc. Wash, rinse, repeat. Do it all over again with new stuff and you will dominate the Niche you are working on taking over. With low competition niches, this method described above might do it by itself. If not, keep adding new articles through the whole process. Track your backlinks, track your traffic, and track where you stand for the keywords you chose.
Here is the Key takeaway from all of this: Using the keywords that are close to your main keyword should now give you residual traffic from your main keyword. It should also push you up the ranks for the main keyword. Most people don’t type the words: “weight loss” into Google. The type keywords that relate to their problems or what the want to figure out, like “how can I achieve weight loss fast”. That is why you will still suceed.
This all works and it works well. You should end up with a few thousand backlinks after using this process and they will have good range from High PR to low which makes your backlinking look natural. You can see that by doing this, you can move ahead of the rest in the pack. If you just saturate the web with backlinks to random keywords and focus just on your home page, you will not get even close to the results that you can with this method. I know that most webmasters don’t use these techniques because I routinely jump to the Top 3 in almost any Niche I choose. I was in either the Top spot or within 2-4 slots from Number 1 in Google during the massive Commission Blueprint 2 Product Launch last week in which I made over $10,000 in Affiliate Sales between 3 Clickbank Accounts.
Lastly: I always get asked about how much website traffic my methods generate. There is no simple answer for this because it is all based on the keywords you select, the quality of your articles (I could write an entire Blog Post on just this), and how much competition there is in the Niche you are in (which goes back to keywords again). If you choose a tight niche where you can dominate 4 Keyword Phrases that generate 4000 searches per month, you can expect at least 2000 -3000 hits from those Searches if you are number #1 with a good Title. After that it goes down substantially. If you can dominate 4 Keyword Phrases that generate 10,000 Searches per month, you can see what you may get with that. If you don’t research your Keywords and see what people are searching for, you have already failed.
Plan to Suceed and you will.
UPDATE: I was emailed fairly quickly by a buddy of mine who reminded me that I forgot to mention a Social Bookmarking tool that I use daily, but do not use at the same time. I used to use Bookmarking Demon as my tool to get indexed fast. I still do when I am pushing a fast affiliate promotion. Laziness has driven me to outsource. I still use Bookmarking Demon (I have for over 3 years), but I use it more for the Randomization features it has in Version 4 than anything else. It constantly keeps my sites in their positions and it keeps me from having to write a ton of articles to keep my sites in their positions. I am sorry I forgot and I feel like I slighted those who I have told for years that this was an essential tool in building backlinks and driving quick bursts of traffic to my sites. I load up Bookmarking Demon and then let it run in the background while I do other things. I am constantly promoting with it, but it is not my Primary tool if you know what I mean.
Let me know if this helps for those of you that have been asking. I will be happy to answer your Questions in the Comment Section Below.
Black Hat SEO Money Making Techniques Part 2: The Myth of Duplicate Content
Tuesday
May 26, 2009
I know there are a lot of SEO Experts out there, but the reality is this: What kind of Super Computer does Google have that they can check for duplicate content on each and every website on the web? I mean, that is millions of websites right? The reality is: They can’t.
What does this mean? You might say: I have been hit by the duplicate content bug and my sites have received the Google SLAP. Why in the world would you say that you can use duplicate content?
Let’s use Autoblogging as an example. I use Autoblogged all the time to run websites on autopilot. Autoblogged uses RSS Feeds to Auto Post to my Wordpress Blogs. These blogs are all very successful. Isn’t the content from RSS Feeds duplicate content? Yes. So how can I possibly get this to benefit me with SEO?
I guess the best way to show you is by showing you an article I wrote a few weeks ago. It was posted on May 6, 2009. It usually only takes Google a few days to maybe 2 weeks to crush a duplicate content site right? Wrong.
Here is the article: SENuke Revisited: One SEO Tool, One Bookmarker, One Answer
I won’t even use my personal sites as an example. Let’s look at a few of the sites which are Auto blogging the content from my site. Today is May 26, 2009. Here are the Google Search results for the article listed above using the keywords: senuke revisted.
Click here for the Google Search Results: senuke revisited
What you will see is that while my site’s article is listed first, there are 2 other sites listed within the first 4 results which have the identical article listed in the Search results. Not only are they identical, but when they first were published, they were listed above my search result and I wrote the article. In normal SEO terms, this seems impossible doesn’t it? No? This might seem reasonable in the first few days after it was published, but not almost 1 month later. How are these sites defying Google’s duplicate content policy?
Easy. They are using every other SEO Optimization tool to ensure that when the GoogleBot (Google’s Search Spider) comes to their site, it is focused on four main things: The Title Tag, The Description Meta Tags, and H1/ H2 Title Tags on the site. Plus, they all use Image Alt Tags.
You are probably saying: Everyone doing SEO uses this same stuff; What is different? The difference is how the Meta Tags are built. Here is Braincell.ro:
<title>SENuke Revisited: One SEO Tool, One Bookmarker, One Answer | braincell.ro – Information HQ</title>
<meta name=”keywords” content=”Information HQ” />
<meta name=”description” content=”Information HQ” />
The tags here are telling Google that this is an Information site. You can also tell Google you are a News site. The Spider then knows that you are consolidating information. Here is the key however; you must also include a link back to the source article. This appears as a “trackback”, thus giving the originating source credit for the article. Yes, this will generally only work with Blogs, but can be used with static sites using RSS PHP Tools which are available for using both Trackbacks and RSS Feeds on static sites. But it doesn’t matter because the duplicate content penalty is largely a myth. It is how you use duplicate content that makes the difference.
So how do you benefit from this technique? As I said in an earlier Post about Autoblogging, you need to have a lot of Content on your site. Google loves sites with a lot of content. In fact, site’s with a lot of content will out gun sites with a lot of Backlinks. Wikipedia is a perfect example of this. If you have a lot of content, you can use this content and the website traffic it brings in to monetize your site with Affiliate Programs and Google Adsense. I like to use both since Adsense isn’t as profitable as it once was.
If you are looking to use content from Article Directories or PLR Articles which have been used a lot, this technique does not apply. You have to use site’s which do not have their RSS Feeds populated all over the web. Right now, my RSS Feed has a little over 100 subscribers with only 5-6 using the Feed for Auto blogging. This makes a differeence. If a site has 100,000 subscribers and 1000 are autoblogging, then you will not do well. You have to find small niche sites to use for your Auto Blog, not mainstream sites. Also, if you are building up one of your main sites with content, you can use Articles from Article Directories and PLR articles, but you must use an original paragraph that you wrote before the PLR or Article Directory article, so that the Spiders see that first as opposed to the recycled article. Write a paragraph that details why you are publishing the recycled article on your site. Provide an introduction to the article in other words. By doing this, you can use all of the duplicate content you want.
Try this technique and let me know in the Comments section here how you made out. This works. I am doing it every single day. There are a few tools which make this technique foolproof on top of using a tool like AutoBlogged.
Check these out:
Here are a few Resources for adding RSS Feeds to Static HTML or PHP sites:
RSS to HTML Converter - Great resource. Especially if you already have CARP.
RSS Content Builder - A great way to easily add any RSS Feed content to your static site.
RSS Ground - This is a membership site ($19.98 per month). RSS Ground provides you with a full time RSS Agregator which pulls content from over 50 online sources based on your keyword input. You choose the source. Plus, you can pull video and other multimedia feeds as well. Clickbank, Amazon, and Ebay Affiliate Feeds are also availaible for your use. Each can be modified for your requirements through advanced settings. RSS Widgets can then be added to any website based on whatever you want. Great resource!
Blog Slammer - Much like Autoblogged, Blog Slammer will auto post RSS Feeds to your blog. However, Blog Slammer will actually help you build an entire Blog Farm. Help make Non-Duplicate RSS Feed posts and help add Google Adsense and other items to your Blog. It doesn’t have the scope of tools that AutoBlogged has, but it is a damn good tool for what it does. Especially if you want to create and manage a large number of Auto Blogs.
If you want to create an RSS Feed from any site that you have that currently does not have one and you want to use your content like a blog, read the article here: 7 Tools to Create an RSS Feed on Any Website
Now, if you are looking for tools which help you Auto Blog without using RSS specifically and add a lot more dynamics to your Wordpress Blog, you can Auto Blog with the following tools by themselves and bring in an immense amount of traffic and cash.
WP Video Tube - Easily auto post You Tube videos to your Wordpress Blog with this awesome Wordpress Plugin. You can pick 3 keywords or even pick videos by author and then set it and forget it. It also has a “humanize” function which posts haphazardly to make the posts appear natural and random.
WP Answers - This Wordpress Plugin is by the same author as WP Video Tube and it is a great companion to any Auto Blogging effort. This plugin will automatically post Topics and the associated comments from Yahoo Answers topics based on your keyword input. You get the Topic post (which is your Blog Post) and then all the “Answers” become your Comments. The Comments get randomized to make them appear like new content to Google.
Using these 2 Plugins in conjunction with Autoblogged or Blog Slammer can put any number of Blogs on Autopilot.
You can also create an unlimited number of Wordpress Blog setups with: Wordpress Auto Installer & the Wordpress Cloner.
Note: There are a lot of tools listed here, but the bottom line is that once you put together a Wordpress installation with these tools, you can set it on Auto and watch it bring in Adsense and Affiliate profits.
One More Tool….
I just happened to be surfing the Warrior Forum today when I stumbled upon a Warrior Special Offer (WSO) that offered an Auto Blogging software which auto blogs using article from ArticleBase. I thought this would be an awesome companion product to Autoblogged, WP Answers, and WP Video Tube. It would litterally create an unbeatable Auto Blog Solution. It is called: Automatic Blog
The Warrior Forum WSO had a great offer on the this product. It was originally being offered for $27, but now it is up to $47. You can get it for $67 on the main site linked above. You can access the WSO here: Automatic Blog WSO
The WSO thread has so many Positive user reviews that I jumped and purchased it right away, so you can expect a review here in the near future. I am currently working on 2 projects which show how to optimize a blog for profit with the first product and then create Back Door cash from it with the second product.
Stay Tuned.

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